User Experience and Design Thinking

In this course, participants learn how to articulate the Design Thinking process and apply UX design practices to drive business outcomes. They develop fundamental skills and knowledge needed to work in the digital economy and successfully identify user problems and solve usability issues. The course uses project based learning and provides practical experience in generating personas, wireframes and prototypes enabling students to effectively analyse and apply UX design practices. Alongside the commercial examples, this course also features a series of case studies in relation to the public sector, curated from leading industry sources. Course Learning Outcomes include: - Articulate the design thinking process - Generate inspiration, ideation and implementation plans and processes - Produce effective user research, personas, maps, wireframes and prototypes - Analyse and apply UX design practices to drive positive business outcomes